In response to Sony announcing that it will stop producing physical game discs for PlayStation starting in 2028, a lot of people have had a lot of things to say. One of those voices is Circana analyst Mat Piscatella, who offered a refreshing, if not brutal, reminder that your loyalty and love of PlayStation–or any other game console or franchise–means nothing to the corporate overlords controlling them. It's all about money, and it always has been.

"You can love your preferred video game ecosystem, franchise, or whatever all you want. You can think your years of customer loyalty should/will be reciprocated. But these businesses don't love you back. Same with your job, fwiw. You're a number on a spreadsheet," he said.

Piscatella also pointed out that, with forecasts for the PS6 and Project Helix to cost $1,000 or more (if they are ever released), console manufacturers like Sony and Xbox will "prioritize profitability" where they can. The thinking is that, if Sony can't convince

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